Jerry Seinfeld’s break-out award-winning hit “Comedians In Cars Getting Coffee” has been renewed for a second season. The web series will continue with 24 new episodes. New York Times has the scoop:

But the whole idea behind the Internet show, Mr. Seinfeld said, was to try to break into a medium other than TV. The decision to produce 24 new episodes, to be announced Monday, puts Mr. Seinfeld and Sony on the same track as sites like Netflix — which has forthcoming series like “Arrested Development” and “House of Cards” — in testing the waters to see if original, network-quality entertainment can emerge on the Internet.

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“It’s kind of a new paradigm that we’re trying to create,” Mr. Seinfeld said in a telephone interview, referring to himself and Sony. “I think we both were craving that little sandbox feeling we had when we started out.”

Now they need to chase the same thing that other creators of original Internet content have been after: profits.

“This next go-round we’re going to have to figure out some sort of revenue stream, so it makes more sense,” Mr. Seinfeld said.

Mr. Seinfeld, if you need some coffee consulting, we might know a few people.

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