It seems like only yesterday when the canned coffee revival began appearing on American grocery store shelves. Now here in 2025 there’s an incredible range of flavors and products offering on-demand coffee satisfaction for drinkers perusing the cold aisle. An exciting new entry into the mix, and a product years in the making, is Caffe Umbria‘s refreshing new ready-to-drink offering, the Espresso Spritz. We spoke to Caffe Umbria Director of Marketing Annamaria Gatlin to learn more.
Hello! Tell us a bit about the coffee you used in this blend.
Our Bizzarri Blend is our signature blend, named after Master Roaster Emanuele Bizzarri. This blend was crafted to pair uniquely with the sweet characteristics of milk and cream. A resonant body and deep fruity acidity helps this coffee stay structured when sipped “con latte”. Taste molasses, pecan and hints of banana in this award-winning coffee. We love this blend for its versatility so brew in the style of your preference.
Characteristics: Harmonious | Molasses | Pecan | Banana
Primary Origins: Peru | El Salvador | Uganda
Roast Level: Medium-Dark Roast
How long have you been working on this project?
Several years.
Where can I find cans to purchase, and how much does it sell for?
Caffe Umbria cafes, online (soon) at caffeumbria.com, and wholesale. At cafes it’s priced at $5.25 each, and online it’s available at $48 for a 12-pack.
Who is the target customer for this product? How are folks describing the taste?
Coffee lovers looking for something new, as well as people who don’t necessarily like the taste of straight espresso and are looking for an easier entry into the coffee world. Folks describe it as mildly sweet and refreshing, with a good coffee taste.
Do you have future RTD products in development?
We also just released a cold brew can, and are working on a few other fun things!
Final thoughts on the RTD category?
We’re excited to have a few options out there, and want to have a few more. RTD is a convenient way to always have coffee ready when you are!
Sprudge showcases coffee products in the “ready-to-drink” (RTD) category: packaged beverages sold in a prepared form, ready for consumption. Learn about this growing segment of the coffee industry, get inspired, discover new brands and more!
