Portland, it’s time to get your learn on. Thursday, July 26th, Buckman Coffee Factory has teamed up with Oatly and Sustainable Harvest Coffee Importers to present La Lucha: The Coffee Farmer’s Fight for Market Access. The featured guest of the night will be Salvadoran coffee farmer Miguel Menendez who will share his story and give insight into the current struggles producers from El Salvador are facing.
The night gets started with a little cupping challenge. Featuring coffees from Sustainable Harvest’s La Lucha line and Menendez’s family farm, guests will be treated to a cup matching competition, where—you guessed it—they will have to match coffee together using only their taste buds.
After everyone has been officially stumped and caffeinated, the dais will be turned over to Menendez and Sustainable Harvest’s Relationship Coffee Manager Jamie Pockrandt, who after Menendez lays the groundwork of the current issues farmers are facing, will discuss “the importance of direct trade and the power of relationship building to assist in these issues.” The talk will be followed up with a Q&A session as well as a chance to relax with beer, wine, snacks, and a chance to connect with fellow attendees.
La Lucha begins promptly at 5:30pm on July 26th at Buckman Coffee Factory. The event is free to attend, but the hosts ask that you RSVP via Eventbrite, which can be done here. For more information on the event, visit La Lucha’s Facebook Event page.
All images via Sustainable Harvest.