When it comes to collaborations between coffee companies and streetwear brands, there really is no greater resource than Hypebeast. They do have their own cafe collab with Hiroshi Sawada after all, the appropriately-named Hypebeans in Hong Kong. The streetwear compendium with its finger of the pulse of the caffeinated collab recently brought news of a newest apparel cross-pollination between Blue Bottle Coffee and Human Made.
The Bay Area’s Blue Bottle and Japan’s Human Made—whose “Gear for Futuristic Teens” slogan is deeply upsetting to me as a past-and-never-again teen—have a long collaborative history. As part of the American coffee company’s expansion into Japanese market, Blue Bottle has teamed up with Human Made for the Human Made 1928 Cafe by Blue Bottle Coffee, with locations in Tokyo and Kyoto. And earlier this year when Blue Bottle opened a new cafe in Shibuya, they celebrated with an apparel and coffee collaboration with Human Made.
And this latest collaboration is an extension of the first. Per Hypebeast, the new drop will “expand on the soft goods with a new hoodie, sweatshirt, long-sleeve tee, pocket T-shirt, and cap.” The collab treads on the more minimalist aspects of each brand’s aesthetic. Each piece features Human Made’s simple Heart logo in Blue Bottle blue. Each limited edition item ranges in price from ¥6,380 ($56 USD) for the six-panel cap to ¥34,980 ($305 USD) for the hoodie.
The new Blue Bottle and Human Made apparel collection is available for purchase in-person at either of the Human Made 1928 Cafe by Blue Bottle Coffee locations or online via Human Made, good news for all you international hypebaristas looking for a new fit.