PERC Coffee Roasters

Outstanding Design Achievement: Goods and Garments

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Who doesn’t love a good merch lineup? In 2024, we took several departures from our typical branding to reach new audiences and reinforce our mission to share good times and awesome coffee with LITERALLY everyone we meet! Here are a few of our favorites from this year:

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In April we leveled up our merch game with our PIXEL PERC lineup. It consisted of nostalgic yellow shirts, mint ceramics, peri-twinkle travel mugs, and more! The designs feature our heroic 8-bit founder, Philip, making his way toward a delicious cup of PERC coffee! He’s met with obstacles such as coffee bags and flying bean bolts before escaping down the Aeropress tunnel.

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In August we took a trip to the great outdoors with our CAMP PERC lineup. It consisted of durable burnt orange shirts, pink enamel camp mugs, sienna travel mugs, and carabiners! These designs feature vibrant, nature-inspired graphics that celebrate the spirit of adventure paired with great cups of coffee.

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Last but certainly not least, in October we cranked the volume knob up to eleven and created the METAL PERC lineup. It consisted of badass black shirts, black ceramics, black travel mugs, and black foil-stamped keychains (notice a pattern here? haha). These designs feature an electrifying spike-covered aeropress being brewed by an octopus during a lightning storm. How friggin’ cool is that!?

PERC Coffee Roasters Official Website | Instagram @PERCCoffee

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