As a content creator existing in the shadow of Mark Zuckerberg’s Internet—and to some extent Jack’s— I can appreciate a good piece of clickbait every now and again. I myself have been known to, on occasion, over-exaggerate my feelings to get an extra eyeball or two on a story. It’s all in good fun, though. I just want you to read about coffee.
But sometimes, the real world produces a clickbatier headline than me at my best ever could. And so it is in Miami, where for this week only, you can buy a cup of coffee for the eye-catching price of $1,000.
So what’s in a literal K-cup of coffee you ask? Is it gold? A Fabergé egg? The tiniest fraction of a bitcoin (am I using that right)? The answer is: art, kinda. As reported by the Miami Herald, a pop-up part of Miami Art Week combines rare variety coffee with one-of-a-kind illustrations.
The pop-up is called Ur Special Coffee and is taking place at The Bagel Club Miami. It’s the collaborative work of Brooklyn’s Superlost Coffee and artist Danny Casale, also known as Coolman Coffeedan. For the coffee, Superlost—themselves a design-forward brand whose artsy bags have been featured as part of Sprudge’s Coffee Design series—sourced the rare variety Sidra from Finca Campo Hermoso in Quindio, Colombia. But a bag of the Sidra from Superlost retails online for just $35 for a half-pound, a big price tag for a coffee, but not exactly of the $1,000 ilk. So what is driving the price up up up?
That would be the vessel it is served in, a [checks note] paper cup. But it’s what on that cup that matters. Each of these grandiose (get it, grand) coffee cups comes adorned with a one-of-a-kind drawing from Coolman Coffeedan.
For those not looking to drop four figures on a cup of coffee, bags of the special edition Sidra—”featuring a Coolman Coffeedan screen print”—are also available at the Ur Special pop-up or on the Superlost website in very limited quantities.
And if you do end up buying one of those $1,000 coffees, this may be the first time in history that I would advise you to not recycle that cup.
Zac Cadwalader is the managing editor at Sprudge Media Network and a staff writer based in Dallas. Read more Zac Cadwalader on Sprudge.