America's most charming radio program recently had a wonderful coffee-forward segment by way of Third Wave Toast. When reporter John Gravois set out to cover San Francisco's latest toast trend it lead him to the reluctant architect of the movement – Giulietta Carrelli. Carrelli owns Trouble Coffee and Coconut Club, an unassuming coffee bar located at in the Outer Sunset with an outpost in Hunters Point.
The segment is adapted from an earlier work – Gravois wrote “A Toast Story” for Pacific Standard back in January.
At Trouble, you can order a “Build Your Own Damn House”, which is a combination of French roast coffee, a young coconut, and a thick slice of cinnamon toast. It's a magical thing. Gravois wrote about it for his feature (emphasis ours):
The story was picked up for an piece in National Public Radio's This American Life program. The episode, No Place Like Home, covers stories about where individuals define where they're from. It includes fake border crossings, telemarketers with American accents, and Trouble.
The coffee-focused segment is seventeen minutes and available below:
The original Trouble Coconut Club is located at 4033 South Judah in San Francisco's Outer Sunset neighborhood, with hours from 7am until 7pm daily. Trouble's second location is at 1370 Yosemite Avenue in San Francisco's Hunters Point neighborhood, with hours ibid.