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Snoop Dogg Invests In Philz Coffee To Help Spread ...

Snoop Dogg Invests In Philz Coffee To Help Spread The “High Pour” Nationwide

Investors, all. (Jamie Kennedy / Wikimedia, Snoop Dogg / WhatsTrending, Jonah Hill / Wikimedia)

Investors, all. (Jamie Kennedy / Wikimedia, Snoop Dogg / WhatsTrending, Jonah Hill / Wikimedia)

San Francisco’s Philz Coffee has raised $15 million dollars in a new round of funding, as reported by TechCrunch. SFist points out that Snoop Dogg is among the group of investors. Also worth noting that Jonah Hill and Jamie Kennedy are on the list.

Philz Coffee, a San Francisco company, started in 2003 and is currently run by the founder’s son Jacob Jaber. Philz is known for their funky cafes, panoply of blends, and their unique “High Pour” approach to single-cup pour overs, as demonstrated in this video shared on Philz YouTube channel:

More on Philz expansion plans via TechCrunch:

Philz, which currently has 18 shops in the San Francisco Bay Area and one outpost in Los Angeles, plans to grow its footprint beyond California and open at least 10 more locations nationwide by the end of 2015.

With this new round of funding, Philz has collected now over $30 million, and joins a growing list of coffee companies getting paaaaid by investment groups. As to whether a High Pour will be enough to help the company and its high flying investors differentiate themselves in the increasingly crowded coffee market?

So far, the answer remains hazy.


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