Spirit Tea
Outstanding Packaging: Specialty Tea Finalist
It can be a challenge to inspire appreciation for the delicateness of tea. But when you stop, slow down and appreciate your cup you commune with the weather, the soil, the people, and traditions responsible for its creation. We moved away from the taupe, green and grey of our industry to find a color that reflected the personalities and warmth of the people of Spirit Tea.
Each of our packages features a hand-etched illustrations of our origin sites: delicate, but intricate, rewarding close appreciation. Because so much of Spirit is storytelling, the typeface was chosen for its legibility, simplicity and humanism. The glyphs, including the main budset, are all composed of Dala Moa characters. The branding is called “A Window” for this reason: tea can be a window to another world.
Outstanding Packaging: Specialty Tea Finalists
DONA
Song Tea
Spirit Tea
Tea Pigs
white2tea
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