World of Coffee Busan

We are so excited to announce World of Coffee Busan 2024, produced and delivered by licensed partner Exporum. World of Coffee Busan will take place at the Busan Exhibition & Convention Center (BEXCO) May 1-4, 2024, and will feature the 2024 World Barista Championship. This inaugural World of Coffee in Asia will run in addition to the SCA’s annual World of Coffee trade shows in Dubai, scheduled for January 21 to 23, 2024, and Europe in June 2024.

World of Coffee Busan 2024 marks the first World of Coffee trade show on the Asian continent and is a testament to the strong growth of the specialty coffee industry in this region. South Korea, in particular, has long been recognized as a destination for specialty coffee craft, technology, retail, research, and culture. The city of Busan, the second-largest city and coffee trade hub of South Korea, a natural destination for a  specialty coffee trade show.

Join in person or on the live stream and learn more on wcc.coffee and worldbaristachampionship.org.