A few short days ago we were given an extraordinary opportunity here at Sprudge. Leading members of the Brazilian coffee community, including coffee producers, cafe owners, journalists and activists, have authored an open letter stating their ardent opposition to the presidential candidacy of Jair Bolsonaro, a Brazilian politician commonly referred to as far-right, ultra-conservative, fascist, misogynist, and homophobic.
In consultation with our editorial advisory board, and in advance of the international coffee community’s upcoming travel to Brazil for Brazil International Coffee Week, we’ve decided to publish their letter in full. It includes a link to the community’s petition via Change.org (text in Portuguese).
Please note that it is Sprudge’s policy not to endorse any individual political candidate or party. The views represented in this open letter do not necessarily reflect the opinions of our owners, staff, editorial advisory board, or advertising partners. For additional context, the authors of the letter below recommend recent reporting from the BBC and John Oliver’s weekly news program on HBO, Last Week Tonight.
Coffee for Democracy
An Open Letter From Brazil’s Coffee Community
In times of turmoil we, professionals involved in the specialty coffee chain throughout Brazil, find ourselves with no other alternative than taking a stand and stating our commitment to democracy.
The specialty coffee chain, mostly made up of small- and medium-sized producers and companies, symbolizes a future that considers the environment
We know that we are not alone, both in Brazil and globally. In a recent episode, Sprudge was opposed to doing media coverage for an international event that would be based in a country with homophobic legislation. Part of such event was eventually transferred to Braz
To summarize, we believe:
– In the respect for the CLT (Consolidation of Labor Laws) and its acquired and strengthened labor rights.
– In equal conditions and rights for everyone, regardless of gender, sexual orientation, race, and economic conditions.
– In a fair production chain, committed to sustainable development, respect for the environment, and guided by the principles of human dignity and appropriate salaries, thus ensuring better living conditions for all involved in the production of specialty coffee.
Finally, we have the belief that cafes are spaces for dialogue and debate of ideas, thus we need to preserve them. This becomes more difficult if the context in which the cafes are inserted is undemocratic and averse to dialogue. We know, from recent historic events, that authoritarian government projects do not tolerate the free circulation of ideas, one of the bases of democracy: the untouchable right to be opposition with freedom of expression.
With these principles in mind, we believe that the presidential candidate Professor Fernando Haddad is the only one with who we share a shared vision of the future.
Authoritarianism makes everyone’s cup bitter.
Some Coffee shops/roasteries that signed this letter are below. The full list can be seen at the Change.org petition.
Takkø Café – São Paulo
Pura Caffeína – São Paulo
Oop – Belo Horizonte
King of the Fork – Sao Paulo
Objeto Encontrado – Brasília
Casa Quilha – Brasília
Café Secreto – Rio de Janeiro
Por um Punhado de Dólares – São Paulo
Yerba – São Paulo
Fora da Lei – São Paulo
4 Beans – Curitiba
HM Food Café – São Paulo
Futuro Refeitório – São Paulo
Café Magrí – Belo Horizonte
Los Baristas – Brasília
Sensory Coffee Roasters – São Paulo
Urbici – Fortaleza
Bikebrew – Brasília
AHA! – Brasília
Seu Patrício Café – Brasília
Kaffa – Vitória
Hey Coffee – São Paulo
Portal Coffea – São Paulo
More information and an up-to-date list of signees is available at Change.org.