Outstanding Packaging: Equipment / Non-Consumable Products Finalists

Verve Coffee Dwell Dripper

Outstanding Packaging: Equipment / Non-Consumable Finalist

In October 2024, Verve Coffee Roasters launched its first-ever brew device, The Dwell Dripper. This silicone pourover dripper has a unique bottomless design that enables a free-flowing brewing process, producing a beautifully crafted cup of coffee in less than three minutes. In order to create an informative and seamless experience that allows for an engaging purchasing journey, Verve worked with packaging design team Zenpack and in-house Designer Parker Batterson to help bring its new Dwell Dripper packaging to life.

Created as a cardboard chamber, the exterior packaging was designed to give the consumer a first-hand look and feel of the dripper. Quite literally, the exterior packaging features a cut-out for the consumer to see the color and look of the dripper without having to fully unpackage the product. Verve’s new packaging and Dwell Dripper device brings the simplicity, attention to detail and knowledge of a barista to every customer interaction, wherever they are.