2nd Annual Sprudge Design Awards Semi-Finalists: Outstanding Packaging, Whole Bean

Look Alive Coffee

Designed entirely in-house, our retail bags are not just packaging but a direct extension of the Look Alive brand. Embracing our ethos of uniqueness and innovation, we sought to differentiate our brand from the commonplace minimalist designs found in specialty coffee by incorporating the use of photography. It was important that our bags not only be visually appealing but also resonate with our customers on a deeper level.

We intentionally used photos that capture moments and elements that inspire creativity, fun and encourage people to “look alive.” Our goal is for these bags not only to make our packaging stand out but also to connect with our customers on a deeper level. It’s time to look alive, friends.