[Poll] Do You Want To Talk To Your Barista About Race?


Starbucks Coffee introduced the #RaceTogether campaign this week, a program designed to bring American race relations dialog to its chain of coffee houses. The campaign has been discussed. It has been panned. It has scared at least one Starbucks exec off Twitter (Corey duBrowa has since returned to tweet again). One race: human. #RaceTogether … [Read more...]

The Flat White: Explained


The flat white. A storied, semi-mythical beverage that has been the object of hushed adulation and media hot takes for years. It's a combination of milk and espresso that originated from somewhere Antipodean, and has been happily consumed in Australia and New Zealand without (too much) fuss for quite awhile now. Predicting the flat white's … [Read more...]

Barista Healthcare: How Do Your Favorite Coffee Companies Stack Up?


After raising $45 million in its latest round of funding, Blue Bottle Coffee is now extending healthcare benefits to its employees' dependents, and plans to offer retirement benefits as well. When I read that in this piece on Valleywag, it struck me as a positive attempt by Blue Bottle to stand out from the pack, since in our 2013 survey on barista … [Read more...]

It’s Official: Taylor Swift Drinks Skinny Caramel Lattes From Starbucks


In the December issue of Lucky Magazine, Taylor Swift finally breaks her silence on belly button rumors but who cares about that? The real frothy gossip is what Taylor Swift is drinking! It's something we've been wondering for years. Find out what it is after the jump! Taylor Swift's drink of choice is the Skinny Caramel Latte from … [Read more...]

Inside The Starbucks Roastery & Tasting Room

Starbucks Reserve Sprudge 325

Attending the press preview for the brand new Starbucks Reserve Roastery and Tasting Room, located on the corner of Pike & Melrose in Seattle's Capitol Hill neighborhood, was a peculiarly full-circle experience. Starbucks was founded in 1971 just 9 blocks away from the new roastery, down the slope of Seattle's cityscape towards the sea. Sprudge … [Read more...]

What’s The Deal With Neil Young’s Starbucks GMO Boycott?


"I used to line up and get my latte everyday, but yesterday was my last one." Neil Young, via his amazing time capsule of a Geocities website, has announced that he is boycotting Starbucks. This announcement, which has caused a mild media dust-up, rides the coat-tails of Young's latest over-the-top double album release, Storytone, earlier this … [Read more...]

Drag Queens Bianca Del Rio And Adore Delano Give This Starbucks Commercial LIFE


As reported in NewNowNext, RuPaul's Drag Race queens Bianca Del Rio and Adore Delano star in a brand new OUTtv + Starbucks commercial. The ad was shot in Toronto four months ago, and the drag queens bring levity and life and we can't get enough of it. Starbucks approached Canada's LGBT network OUTtv to create the spot, and according to … [Read more...]

Is Latte Art Coming Soon To A Starbucks Near You?


In a post earlier this month on the Starbucks Partners Facebook Group page, an internal document was leaked revealing the company has created a latte art guide for its partners (what Starbucks calls its staff). Is the company distributing these one-sheets to its 20,737 stores worldwide? Is latte art coming soon to a Starbucks near you? In … [Read more...]

6 Starbucks Tattoos Partners Can Finally Reveal When Ink Ban Is Lifted


Eater reports that Starbucks is considering lifting its draconian barista tattoo-ban. Good! Baristas and coffee lovers of all sorts tend to be a tattooed bunch. Here are six examples of Starbucks tattoos that partners could soon be wearing loud and proud during their shift: 6. The classic siren logo on wrist. 5. The siren logo back tat. 4. … [Read more...]

Viral “Why Starbucks Spells Your Name Wrong” Video Is WAY Better With This Soundtrack


YouTube personality Paul Gale is enjoying a touch of the virus this morning, as his video on "Why Starbucks Spells Your Name Wrong" ping-pongs around the internet. It is no doubt cluttering your Facebook feed at this very moment. "I'm the one who writes your name in black marker on your Starbucks cup. I probably write around five hundred names … [Read more...]

Starbucks Makes Barista History, Bans The Dreaded Clopen Shift


The New York Times reports that Starbucks Coffee will change its scheduling policies, effectively putting an end to the "clopen shift" for their partners forever. This means no more 10PM closing shifts followed by a 4AM opening shift, a familiar scenario for baristas and service employees colloquially known here in the United States as a "clopen" … [Read more...]

Sirens And Clovers: Behind The Design At Starbucks’ First Store In Colombia


As reported today by The Chicago Tribune and others, Starbucks is opening its first-ever coffee bar in Colombia this week. Located at Calle 93 con Carrera 13, on a leafy corner of Bogota's iconic Parque de la 93, this is the Seattle-based retailer's opening salvo in a planned expansion into the Colombian market, long dominated by the Colombian … [Read more...]

Starbucks Enters Artisan Soda Pop Market With “Fizzio” Fizzer


We're living in a carbo-Nation. Not one full of carbohydrates--they're so passé--but rather, a land where everything that fizzes is fine, where what's bubbly is better, and what's carbonated is...well, nearly everything on the Starbucks menu, soon. Everything, that is, except coffee. Recently in New York City, a market in which this product is … [Read more...]

Jon Stewart Compliments Howard Schultz’s “Venti Balls” During Daily Show Interview


Starbucks President and CEO Howard Schultz showed up for an interview on Monday night's episode of The Daily Show With Jon Stewart on Comedy Central. While politicians have books to plug, and celebrities have new movies, Schultz was there promoting his company's new partnership with Arizona State University. Starbucks will replace its current … [Read more...]

BKON: Bringing The Potential of Sous-Vide To Beverage Extraction


Everywhere you turn these days in the coffee world, you hear the word "extraction" on people's lips. Extraction is a daily reality for baristas, and yet also a much imagined and puzzled over goal, being hotly debated and feverishly chased in myriad ways. The VST/MojoToGo extraction measuring tool is everywhere, novel brewing approaches are being … [Read more...]

Did This Starbucks Prankster Take It Too Far? You Decide.


New York City comedian and prankster Jena Kingsley staged a doozy of a prank in front of a Manhattan Starbucks. She pretended to be a bouncer and turned people away from the business if they weren't on her carefully curated list! It's all fun and games until someone gets butt-hurt. Did Jena Kingsley take her prank too far? Is this … [Read more...]