New York Times: Oliver Strand Goes Deep Inside the Square Mile “Penny University”


2007 World Barista Champion James Hoffmann has just opened the Penny University, an espresso-free coffeehouse extension of Square Mile Roasters. New York Times’ Oliver Strand reports:

Notably, there’s no espresso machine. It’s a daring decision given that Square Mile Coffee Roasters has a city-wide following for its espresso, and supplied the winning beans to the World Barista Champions of 2007, 2008 and 2009. If you want a flat white crafted by a champ, you’d better go to Prufrock Coffee around the corner: Penny University only offers brewed coffee.

To be sure, the methods are obsessive. Right now, there are three coffees on the menu, each made according to a different preparation: V60 pour over, flannel drip and siphon. Hot water comes from the Über Boiler, an elegant arc of stainless steel that delivers an exact measure of liquid heated to a temperature programmable within one-tenth of a degree. Eventually, coffee will also be made via Chemex, Aeropress, French press, CafeSolo and cold brew.

Congratulations, Square Mile! We can’t wait to visit in June!

Ristretto – London’s Penny University – T Magazine Blog


  1. Name onanonanonamous says

    I had a dream last night that I went to James Hoffman’s house and he made me a cup of tetley tea that was so well brewed it was the most delicious cup of tea I’ve even tasted. It was a (teabag) pourover. He made sure not to squeeze the bag. This is all I remember.
    Also his flat was really cool. It was colourful, and had a spiral staircase.
    I need a shower

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