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It’s here! Sign-ups are now live for the 2017 (!) Coffee Masters Tournament at the 2017 (!!) London Coffee Festival, happening April 6th-9th in Shoreditch.

What is Coffee Masters? Itโ€™s an exciting interdisciplinary coffee battle royale, pitting coffee professionals against each other in a no holds barred test of speed, skill, creativity and determination, all geared around delicious coffee. The competition was created byย Allegra Eventsย andย DunneFrankowskiโ€”you canย explore past coverage from throughout theย Coffee Masters coverage archivesย on Sprudge.

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2016 New York Coffee Masters champion Yuko Inoue (right) with judges Anne Lunell (Koppi Coffee) and David Donde (Truth Coffee).

16 competitor slots are available, and entries are welcome from around the worldโ€”Coffee Masters is a gleefully international event and we expect this year’s London event to be the most diverse field yet. As in years past, entries are selected via short form video entry. Here’s what the organizers are looking for:

  • Videos must be a minimum of one minute and a maximum of twoย minutes in length
  • Youย must present/introduce yourselfย and your Signature Drink recipe within the video
  • Youย should demonstrateย personality, pride, passion and professionalism
  • The presentation of yourย Signature Drink recipe should be clear, informative and creative
  • Youย should clearly demonstrateย yourย knowledge and ability as a professional barista and coffee expert

Complete details on how to enter are available here via Coffee Masters.ย To see examples of previous Signature Drink videos, pleaseย click here, and check out a few of our past favorites below, from competitors Nick Mabey (Assembly Coffee) and June Thornton (Document Coffee).

Sprudge is proudly partnered with Allegra Events and will be covering this year’s Coffee Masters Tournaments in London and New York City. Look for more updates on Sprudge as judges, prizes, and the final roster of competitors are announced, and of course stay tuned throughout the event weekend in April. But for nowโ€”if you know a talented coffee professional, or have always dreamed of excelling yourself on one of coffee’s biggest stages, the time is now. The deadline for entry is January 31st, 2017.

Read all pastย Coffee Masters coverage on Sprudge.

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